FifthInsights · Software consultancy & product engineering studio
FifthInsights is a software consultancy and product engineering studio. We build web, mobile, AI and platform software for clients end-to-end, advise teams that need senior engineering judgment, and ship products of our own: TestOptim (AI QA for web apps) and PhysioPocket (AI physiotherapy).
We build any software for absolutely anyone. Consultancy for teams that need senior engineering judgment, and products of our own when nobody has built the thing yet.
Most studios sell the same four axes: strategy, design, engineering, delivery. Those are the dimensions everyone can see, and everyone charges for. The fifth is judgment — knowing which system not to build, which line not to write, which deadline is a fiction and which is a wall. We sell the fifth. The other four come with it. It's why a logistics platform in Riyadh, a restaurant-ordering network in Texas and an AI physiotherapist can all come out of the same small team.
Product engineering, software consultancy, AI systems, platforms and marketplaces — and our own products when nobody has built the thing yet.
Web apps, iOS and Android, APIs and the infrastructure underneath — built end-to-end by one accountable team. We've shipped shipper and driver apps, cloud POS, and white-label ordering; the shape of your product doesn't scare us.
react · next.js · react native · node · postgres · cloud
Architecture reviews, rescues of projects that stalled, technical roadmaps, hiring help, and the occasional hard no. You get people who have built the thing before, not a deck about it.
architecture · code review · roadmaps · due diligence · fractional CTO
We build AI that has to work on Monday: autonomous agents that explore and test web apps, AI coaching and clinical documentation in health, retrieval and evaluation harnesses that keep a model honest after launch.
LLM integration · agents · evals · guardrails · voice & documentation
Two-sided logistics, point-of-sale that lives in-store and online, ordering networks with delivery aggregation and POS integrations. Real-time tracking, payments, compliance (hello, ZATCA) and the ops tooling behind them.
logistics · POS · ordering · tracking · payments · compliance
When we keep seeing the same gap, we build the product ourselves. TestOptim tests web apps without anyone writing tests. PhysioPocket puts a physiotherapist in your pocket. Both are proof we can ship, not just advise.
testoptim.com · physiopocket.com
A leading digital logistics platform in the Kingdom: trip booking with vehicle selection and instant estimates, real-time tracking from pickup to delivery, port-drayage flows connected to port operators, in-app permits and clearances, and a data-insights layer for booking efficiency and carrier credibility.
ZATCA-compliant cloud POS for retail, restaurants and confectioners: real-time inventory, CRM and purchase history, sales analytics, mobile POS and self-ordering — designed around the way Saudi retailers actually run a shop.
Branded web and app ordering, delivery aggregation, loyalty and marketing, and POS integrations for restaurants, POS companies and merchant processors — a flat-fee alternative to commission-heavy delivery apps.
QA a web app without writing tests or code. An autonomous agent explores your app like a user, maps pages and flows, generates end-to-end tests that self-heal when markup changes, and reports bugs with screenshots, repro steps and severity. GitHub, Slack and Jira hooks included.
AI-powered physiotherapy. For patients: pain assessment, personalised exercise plans and 24/7 coaching for back, knee and sports rehab. For clinicians: 21 clinical calculators, rehab protocols, an exercise library and voice-to-SOAP AI documentation.
Discover, define, build, launch, evolve. Weekly increments to an environment you own; we measure success by how little you need us afterwards.
A short, paid discovery: your users, your constraints, your existing code if there is any. We leave with a written brief you'd be happy to hand to anyone.
Scope, architecture and a fixed first milestone. We say what we won't build in v1 and why — this is where most of the money is saved.
A small senior team shipping in weekly increments to an environment you own. You see working software, not status reports.
Store submissions, compliance, monitoring, load, the boring last 10%. We stay on until it's live and quiet.
Retainer or hand-over — your call. Either way your team can read, run and extend what we built without us.
FifthInsights is a software consultancy and product engineering studio. We build software for clients — web apps, iOS and Android apps, APIs, AI systems and multi-sided platforms — and we build products of our own, TestOptim and PhysioPocket.
Five: product engineering (web, mobile, APIs and infrastructure, built end-to-end), software consultancy (architecture reviews, project rescues, technical roadmaps, hiring help, fractional CTO), AI systems (LLM integration, autonomous agents, evals and guardrails, voice and clinical documentation), platforms and marketplaces (logistics, POS, ordering networks, real-time tracking, payments, compliance) and our own products.
Anyone who needs software built or judged well — from founders shipping a first product to established businesses running logistics, retail POS or restaurant ordering platforms. Past client platforms include Wajeeh (digital freight and logistics, Saudi Arabia), Tijarah360 (ZATCA-compliant cloud POS, Saudi Arabia) and BiteHeist (white-label restaurant ordering, United States).
React, Next.js and React Native on the front end; Node and Postgres on the back end; cloud infrastructure; and LLM integration, agents and evaluation harnesses for AI work. The stack is chosen per project, not the other way round.
Five stops: Discover (a short, paid discovery that ends in a written brief), Define (scope, architecture and a fixed first milestone, including what we won't build in v1), Build (a small senior team shipping weekly increments to an environment you own), Launch (store submissions, compliance, monitoring and load) and Evolve (retainer or hand-over — your team can read, run and extend what we built).
TestOptim is FifthInsights' AI QA product. An autonomous agent explores a web app like a user, maps pages and flows, generates end-to-end tests that self-heal when markup changes, and reports bugs with screenshots, repro steps and severity. It integrates with GitHub, Slack and Jira. See testoptim.com.
PhysioPocket is FifthInsights' AI-powered physiotherapy product. Patients get pain assessment, personalised exercise plans and 24/7 coaching for back, knee and sports rehab; clinicians get 21 clinical calculators, rehab protocols, an exercise library and voice-to-SOAP AI documentation. See physiopocket.com.
Email hi@fifthinsights.com with what you're trying to build and what's in the way, or reach us on LinkedIn.